J.Crew Accessories Shop Opens in NYC
J.Crew opened an accessory store in New York City yesterday. The new accessory store is actually apart of the store that is currently on Prince Street in Lower Manhattan. The mens section has been moved from this location allowing for more accessories! See the article from WWD below.
(Above is the accessories catalog from Fall 2008.)
Here is the address for the J.Crew location:
99 Prince St
New York, NY 10012
(212) 966-2739
J. Crew Opens Accessories Store
by David Moin
From WWD Issue 06/17/2009For J. Crew’s spunky jeweled flip-flops, antique-styled cut-glass necklaces and sleek minaudière clutches, there’s a new showcase in SoHo.
Six days ago, a 500-square-foot space for the brand’s array of accessories, ranging from $7.50 hair clips to $298 Italian leather hobos, opened in the existing J. Crew store at 99 Prince Street. While the store leads easily into the adjacent 2,600-square-foot women’s floor, it feels more like a stand-alone than a shop-in-shop, having a separate entrance, windows and decor. The look is modern, with washed herringbone oak floors and vitrines inset in the walls, balanced by vintage elements like brass jewelry cases and a chandelier.
It’s an appeal based on spirited design and reasonable pricing. “The relative value is pretty compelling,” said Millard “Mickey” Drexler, J. Crew Group’s chairman and chief executive. “I think if a customer can find something that’s relatively well priced and under a certain price, and it’s fun, he or she will buy it.”
Asked to characterize the clientele, Drexler replied, “It’s the same customers shopping the designer stores.” They’re looking to spend less for products with style and of similar quality, he added. “The accessories can go with anyone’s apparel, but frankly we would rather have women wear it with our apparel.”
Among the bestsellers so far: strappy snakeskin and suede sandals, priced $298; leather ballet flats with neon trim, $148; chandelier-style earrings, $75, and antique bracelets with grosgrain bows, $95. “There are not a lot of places that have this level of detail at this price point,” Drexler observed. The shoes and leather bags are all made in Italian factories utilized by designers, and there is a smattering of non-J. Crew product, including a few Rolex watches, priced $2,800 with custom painted dials and Hugo Marie Bib necklaces.
The format is a takeoff of the much smaller “shoe salon” in the J. Crew Collection store at 1035 Madison Avenue. The salon displays some jewelry and handbags, as well as shoes, but without the breadth of product seen in SoHo. J. Crew plans a third accessories shop inside its East Hampton store, though the format is not necessarily a rollout strategy. “Not at all,” Drexler said, when the question was raised. “Right now, we are just thinking that we are loving the feel of it. Customers love our accessories. Nothing is terribly scientific for us. We debated what to use this room for. Probably, it makes the most sense for accessories. It shows off the merchandise more effectively than other stores. Usually accessories, by virtue of [requiring] little space, should be more productive than other categories.” Read more…
Yesterday, J.Crew opened its third Mens Only store yesterday. The 
Last Thursday, a new J.Crew store opened in the Cherry Hill Mall in New Jersey. The new store opening also conincided wtih the grand opening of the new Nordstrom also at the Cherry Hill Mall. I had the pleasure of visiting both stores with my friends last Saturday.
