I was sent the following heads up from a reader named Julia. This is a great promotion that Madewell is running.
J.Crew’s Madewell brand has been enchanting shoppers in awfully innovative ways. Last spring, the store was overrun with knitting paraphernalia. This weekend, the brand is catering to good taste in a more literal fashion. Madewell has created a snow cone cart to distribute refreshing treats to world-weary downtown types. Along with the sugary stuff, recipients will be given a coupon offering 15 percent off purchases at the store on the corner of Broadway and Broome Street. Be on the lookout! The cart debuts on Thursday and disappears on Sunday. But The Daily wonders: Where will this precious little thing retire? Our money’s on Mickey Drexler’s Montauk manse.
I am actually going to be in Manhattan this weekend! Now, I am going to have stop by the store with my boyfriend.
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Christine says: 
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